Signal Lost© is a competition-format program that explores the intersection of survivalism and digital influence. Merging elements of survival and competition genres like Survivor and Naked and Afraid, contestants must use both their physical skills and social media followings to survive off the grid. Contestants will experience daily challenges, at the end of each day of survival one influencer will be voted out by fans. Eliminations occur at a router in the woods where influencers have minimal time of service and internet access for interacting with their followers. As influencers, contestants receive packages from their fans during the competition that can assist their survival experience. Sponsored by Red Bull ©, the last influencer will be rewarded with a large prize including an ongoing sponsorship and a full studio makeover.